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Intellect

Social media conversations are driven by those on the margins, says new BYU research

Tyler Stahle
By Tyler Stahle
November 28, 2022
The study found that most people – moderate Democrats and Republicans – are self-censoring their comments on social media to not create contention, lose friends online, or be perceived a certain way.
3 Min Read
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Intellect

Unboxing videos on YouTube: What parents need to watch for

Tyler Stahle
By Tyler Stahle
July 22, 2022
Parents are increasingly tasked with the burden of educating their children about the repertoire of tactics used by advertisers.
3 Min Read
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Intellect

BYU animation, AdLab students win Student Emmy awards

Tyler Stahle
By Tyler Stahle
March 31, 2022
The Television Academy announced the winners of the 41st College Television Awards or “Student Emmy’s” last week and BYU students claimed the top spot in the best animation series and the best commercial.
3 Min Read
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Intellect

Traits of a troll: BYU research examines motives of internet trolling

By Brenna Seeman
June 22, 2021
New BYU research recently published in the journal of Social Media + Society sheds light on the motives and personality characteristics of internet trolls.
2 Min Read
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Intellect

BYU’s AdLab claims top spot in two national competitions this month

Aaron Sorenson
By Aaron Sorenson
June 30, 2020
In addition to being one of the top programs in the country, BYU’s advertising department fosters an environment to talk about important issues.
2 Min Read
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Intellect

Four BYU women honored with national Gracie Awards

By Brenna Seeman
May 22, 2020
BYU students took home HALF of the awards in the Television Student category.
1 Min Read
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Intellect

What if you could spot skin cancer before it got too serious?

June 04, 2019
Skin cancer is the most common type of cancer in the United States. If you could visibly see signs of skin cancer on your body, would you be more likely to visit the doctor? A group of professors from BYU and the University of Utah asked that exact question as they looked for the most effective ways to influence people to screen themselves for cancer.
2 Min Read
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Character

AdLab students create video aimed to help homeless during the holidays

Andrea Christensen
By Andrea Christensen
December 21, 2017
BYU’s student-run ad agency created a compelling video to encourage the community to support the homeless during the holiday season.

2 Min Read
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Intellect

Wondering if that mole is cancerous? Look at illustrations, not photos

Andrea Christensen
By Andrea Christensen
September 12, 2017
Melanoma kills more than 50,000 people worldwide annually. But because early detection dramatically improves prognoses, a BYU professor is working to help people better identify problematic moles.

2 Min Read
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Intellect

Relationship builder, selfie, town crier or window shopper: What kind of Facebook user are you?

Andrea Christensen
By Andrea Christensen
July 04, 2017
BYU researchers asked people why they Facebook, then identified four categories of users.

3 Min Read
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Intellect

BYU ad students sweeping national and international awards shows

Andrea Christensen
By Andrea Christensen
June 11, 2017
A team of BYU students took the top prize in the country’s most competitive student advertising competition — for a project they did not for a class or client, but for fun.

2 Min Read
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Intellect

Team up with innovative greats from centuries past

By Alec Sears
January 12, 2017
BYU’s new collaborative alternate reality game, designed to attract youth to STEM, lets teens join forces with a mysterious group of innovators to fight the destructive entity known as “S.”

2 Min Read
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Intellect

Seeking spirituality in pop songs: BYU researchers identify criteria for ‘secular hymns’

Andrea Christensen
By Andrea Christensen
January 11, 2017
"Don't Stop Believin'" and "Somewhere Over the Rainbow" are among the list of pop songs researchers say people are connecting to on a spiritual level. 

2 Min Read
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Intellect

What kind of selfie taker are you?

Andrea Christensen
By Andrea Christensen
January 06, 2017
BYU grad-student research says taking and posting pictures of yourself doesn’t necessarily mean you’re a narcissist.

2 Min Read
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Intellect

Republican or Democrat, Incumbent or Newcomer? BYU Research Show Substantial Shift in Who Newspapers Endorse for President

September 25, 2016
Editorial endorsements of presidential candidates have been a long-standing tradition for many newspapers, but new research shows a substantial shift in how the endorsements have changed throughout the last 50 years.

3 Min Read
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Intellect

BYU AdLab Helps Hospital-Bound Kids Play Pokémon GO

Natalie Ipson
By Natalie Ipson
July 26, 2016
As hospitals around the country ban Pokémon GO to preserve safety and security, a group of BYU advertising students have developed a solution that allows sick kids to play the game without impeding hospital functionality.

3 Min Read
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Events

Annual communication lecture series launches Sept. 24

September 13, 2015
Each fall semester, the School of Communications presents the Raymond E. and Ida Lee Beckham Lecture in Communication series.

1 Min Read
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