Skip to main content
Intellect

Advertising student finalist in international award show

A Brigham Young University advertising student recently received an award from what is widely recognized as the premier international advertising award show for college students.

Hunter Sebresos was one of nearly 1,000 students worldwide to submit ads to the largest-ever One Show annual college competition, and, as one of 58 finalists, he received an award of merit for his work, which was displayed in a Madison Avenue gallery and will be published in the annual One Show awards book.

“The One Show is among the most prestigious of all competitions honoring creativity in the advertising profession,” said Dave Newbold, president of Richter 7, a Salt Lake City ad agency. “It is a rare and treasured honor to have your work featured in their annual publication of the industry's premier ads. To have Hunter receive a merit award says a lot about his talent level and about the BYU advertising program.”

This year’s competition called for students to design ads that would draw attention to the promise of hybrid vehicles, and Sebresos submitted ads showing gas caps surrounded by spiderwebs, moths and wasps, with tag lines such as, “A lot can happen between fill-ups.”

“He communicates the benefit of a hybrid car very quickly with a powerful visual and a twist,” said Jeff Sheets, director of the Communications Department’s Advanced Advertising Lab. “It takes something that you’re familiar with and then twists it in a way that people get it. It quickly conveys that you don’t have to use gas every day like most people do.”

Sebresos is now working as an intern, along with three other BYU advertising students, at Miami’s Crispin Porter + Bogusky, a nationally recognized ad agency.

“There are literally dozens of awards competitions that attempt to highlight good work in the ad industry,” said Brian Rasmussen, managing director of the Salt Lake City office of R&R Partners, an integrated marketing communications firm. “The One Show is indeed the one that is probably most coveted by professionals in our business.”

Related Articles

data-content-type="article"

400 million voting records show persistent gaps in voter turnout by race, age, and political affiliation

August 10, 2022
A new study from BYU and the University of Virginia analyzed 400 million voter records from elections in 2014 and 2016 and found that minority citizens, young people, and those who support the Democratic Party are much less likely to vote than whites, older citizens, and Republican Party supporters. Moreover, those in the former groups are also more likely to live in areas where their neighbors are less likely to vote.
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
data-content-type="article"

BYU students design affordable water filtration device to help provide clean water in Pakistan

August 02, 2022
A group of BYU engineering students decided to use their expertise to help with water quality challenges in Pakistan. The team of capstone students designed a prototype for an affordable, easy-to-use water filtration device that could easily be sourced and built in the Asian country of 220 million.


overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
data-content-type="article"

Forum: Something about mental health

July 26, 2022
Carl L. Hanson, BYU professor of public health, delivered Tuesday's forum address on campus. He discussed how we can obtain optimal mental health by better understanding it ourselves and being willing to be an advocate for others who struggle with mental illness.
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText=