Skip to main content
Intellect

New business book shows cheaters lose, the honest win

CEO of Dell, Massachusetts' Governor Among Authors

At a time when public confidence in business is at a low ebb, Brigham Young University's Marriott School of Management has released a new book that shows integrity and success are not contradictory in the business world but complementary.

Featuring compelling speeches at BYU by top CEOs and educators, the book "Business with Integrity" inspires readers to keep the bottom line in proper perspective and to conduct business with honesty and character. It answers tough questions like: What does a company do when it stumbles upon the marketing plan of one of its toughest competitors? Why does a woman start embezzling funds from her firm after 34 honest years? How does a young father react when he realizes he forgot to report his taxable income from a private consulting project?

Each chapter contains real-life experiences highlighting the vital role of integrity as shared by prominent business leaders like Kevin B. Rollins of Dell, John E. Pepper formerly of Procter & Gamble, Massachusetts Gov. Mitt Romney, Sheri Dew of Deseret Book Co., Mark H. Willes, formerly of Times Mirror Co., Jon M. Huntsman Sr. of Huntsman Chemical Corp. and William H. Child of R.C. Willey Home Furnishings, among others. Distinguished educators also share thoughts on how to ethically conduct business in the modern age.

"In a world where the media focuses our attention on daily breaches of honesty, this book offers positive examples from the lives of everyday people and business leaders who placed integrity above quick gains," says Richard Marriott, chairman of Host Marriott Corp.

With a foreword by organizational strategy expert and international best-selling author Stephen R. Covey, the book has its genesis in the dramatic fallout from the accounting scandals that ushered in this century.

"This book is a welcome source of inspiration for restoring trust," says Nolan D. Archibald, chairman and CEO of the Black & Decker Corporation. "The engaging stories and wise counsel found here remind us that gaining and keeping trust is fundamental to leadership."

The hardcover book is edited by J. Melody Murdock and Joseph D. Ogden, published by BYU Press and available through Deseret Book and the BYU Bookstore.

BusinessIntegrity-h.jpg

Read More From

Related Articles

data-content-type="article"

COVID-19 and Vaccination Rates: Answers from a BYU statistician

September 15, 2021
In this Q&A, BYU Academic Vice President and statistician Shane Reese discusses the complex numbers behind COVID-19 and vaccination rates.
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
data-content-type="article"

Can you tell the difference between an authentic Mesoamerican artifact and a forgery? This BYU student can.

September 14, 2021
Move over, Indiana Jones. In her undergraduate work authenticating the Mesoamerican greenstone collection at BYU’s Museum of Peoples and Cultures, anthropology student Chloe Burkey developed an eagle eye for the microscopic details that distinguish authentic artifacts from forged ones.
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
data-content-type="article"

Three national outlets rank BYU one of the best values in the country

September 13, 2021
Brigham Young University continues to be one of the best values in the country when it comes to higher education, according to new rankings from Forbes, U.S. News & World Report and The Princeton Review.
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText= overrideTextAlignment=
overrideBackgroundColorOrImage= overrideTextColor= overrideTextAlignment= overrideCardHideSection=false overrideCardHideByline=false overrideCardHideDescription=false overridebuttonBgColor= overrideButtonText=