Jeff Bednar is a ghost hunter. And while the BYU business professor doesn’t have night vision cameras or ultra-sensitive recording equipment, he’s found a bunch of them — including several here at BYU.
A new study led by a BYU business professor offers strategic measures that businesses can take (and that consumers should be aware of) to instill a greater sense of trust in online review platforms and combat misinformation.
Although millions are spent each year on entrepreneurship training that is intended to help alleviate poverty and elevate the quality of life of entrepreneurs in developing nations, these programs often fail to make an impact. BYU researchers and their colleagues have figured out at least one way to change that.
Zaymo, with its e-commerce tool that embeds the online shopping experience within a customer’s email, took home $875,000 in total cash investments after taking third place at the 2023 Rice Business Plan Competition last month. This comes after winning the $30,000 grand prize at the Utah Entrepreneur Challenge earlier this year.